DEAR LIFE, NO BS PLEASE
Advertisement is legal spam | Future of personal blogging
I enjoy doing nothing for most of my day.
We live in a world where constantly doing something and having goals is called the fulfillment of life.
It’s preached by gurus and influencers; it is the hottest-selling commodity.
Just fill your mind with something. Constantly be at something.
And people are buying it in the hope that “this” webinar is going to change my life.
Then, there is a tournament of concepts on the concept for three or four days.
Designed to make you believe that “this” is what you need to do.
And then there is a 100M Alex Harmozi clone offer, where you are told that you can’t do it on your own. You need the Gurus.
You buy the bait, and the actual thing is nothing else but the same shit repeated for a year or eternity.
I excuse myself from this stupidity.
I rarely log in to social media and scroll endlessly.
I have few people who share good stuff with me, I have a look at it once a day.
I am done.
I know that Meta knows more about me than I know about myself.
It is creepy. Mark Zukerberg takes my life more seriously than I do.
The only way to eject from the vortex of manipulation is to disengage.
There is a scarcity of simplicity. And the scarce things are more valuable.
And I am willing to go to any degree to preserve this simplicity.
I have been there and done that.
Ran a business from the tender age of 17, only to find out that there was nothing left of me.
I became less creative as I grew my productivity.
I took a break from the business in 2017.
It took just a moment to halt the nuisance of 17 years. I shut down the doors of my business in one click.
Ever since I decided to build something on simple terms.
And I live by the mantra till this moment.
I recently closed one of my projects because it was adding unnecessary convolutions in my life.
Not to mention the doxing. My WhatsApp got hacked, jeopardising the privacy of all my contacts.
I switched the off button on it. In a click.
Dear life, No more BS, please.
I want to be honest about not being honest with you.
Advertisement is a legal spam. Only because someone pays for it, it is conceived as legitimate.
When I took on this endeavour I was not sure about many things.
But there are two things I was damn sure about.
First, I want to have the creative freedom to say and do whatever I like.
Second, I will not do it without an audience.
Not that I can’t be creative if there is no audience. There is a stack of personal journals in my cupboard.
It’s the instrument of art that requires an audience.
As a human, all we do is react, and our occurrence in existence is a series of reactions.
Art to find a life needs a reaction. It places the art in the theatre.
Throughout history, artists have been a rebel. Criminals.
Artists and criminals are first of the few early adopters of anything new in the market.
They see the hollowness of rules, the potential to bend and even break them.
Do I aspire to be a criminal? No, I don’t intend to imply that.
Do I aspire to be an artist? No, we all are artists. It is not a matter of aspiration.
Do I want to embrace the ways of an artist? Yes.
I use unconventional methods to garner attention. I love to be bold and straightforward.
Conventional methods are too complicated.
There are expensive courses on how to advertise on social media.
Some universities have departments for it.
If you need a product to learn how to use a product, it is the failure of the product.
You don’t need to buy a course on Udemy to learn to operate a blender.
But the platform is filled with courses on how to use social media.
I don’t buy that.
And I want to confess that I do sometimes use spam to reach out to my potential audience.
Now it is called spam because no one was expecting my mail.
But I didn’t expect the guy with a dollar offer in my feed either.
That is a mockery of simplicity.
It’s a bold statement ,and I am putting my neck out.
There will be allegations and fingers pointing towards me.
It matters to me. It makes me feel a bit uncomfortable to express this.
Not because it affects me, but because I step back from the causation.
I don’t write SEO-friendly articles. It diminishes the meaning of the message I want to state.
Anyway, SEO is so competitive.
Google is not going to rank me on the first page only because I wrote an article that fits the frame and structure it has set for what it means to be the best.
There is a dire need for something to do in the space of personal blogging.
I choose not to participate in the give-and-take conversations.
I am uninterested in how-to and Listicles kind of blogs.
Now it is obvious that people don’t search for intangible aspects of life online.
But that doesn’t mean that they are not seeking it. We are longing for meaningful connections.
I intend to do the same.
I want to garner an audience that believes in the quality of life.
And I want to do it while I still have teeth in my mouth.
This unconventional approach resorts to unconventional methods of outreach.
Not all people are going to be comfortable being in a personal space.
Most of them might not even need it.
But all I can do is try. What is true to me will remain and what’s not will fade away.
I reach out to people, not in the hope of gathering a crowd, but to curate beautiful minds.
I came up with a simple approach to doing this. And this is not by any means a tutorial to spam people.
And this, by the way, is also taught in the very very expensive webinar. LOL
I gather emails of people I am interested in and add them to my list.
If you are reading this, you might be one of them.
Then I do what I do, I write.
I write what is natural to me. I write what is honest.
The people who are not interested in me will unsubscribe, and people who find my writing valuable or interesting stay.
I was sceptical about this process while starting.
But I am amazed by the response I got.
There are around 1% of people who are very annoyed reading a mail from you. These people are generally annoyed about everything.
Few will consider, and attempt to convey that they don’t want to be on the list.
But the majority of people, if you are honest, will appreciate the reachout.
Do I use any gimmick to hook them, and convert them from cold to warm to hot? NO!
I just send them the email. If they find it good they take it, if not they discard it.
And they are justly free to do so.
Now, this might not apply to all styles of writing, and I am not encouraging anyone to do that.
It worked for me. Secretly, it has been working for many Funnel gurus.
The only difference is they have a product and a complex ecosystem to suck in the people.
I don’t. I am not producing anything here.
All I seek is camaraderie.
I sleep well at night knowing that there are people out there who will read the next thing I write.
Whether they will like it or not is another question for another time.
At least, my work gets a chance to be in front of curious eyes and thoughtful minds.
I find comfort in the fact that I don’t have to use fancy ads and algorithms to spam people and call it an ad.
I have surpassed the gatekeeper.
I didn’t write anything for two days when I stumbled upon this trick. I feel humbled to be able to be with so many people.
It is a dream come true for many writers. Good writers and good readers are missing an opportunity to connect.
I am not sure how to feel about it, and I am fine with that.
It’s normal to have this feeling when you are trying something for the first time, or things that are not openly discussed.
Like the first kiss and sex.
I am happy to convey this to you. This is felt by many Digital Nomads and creators.
But it is less articulate. I had to spill it out.
Many creators start the journey of creating content online to break free from the bondage of 9to5 and the corporate grind.
But they find themselves trapped in the algorithm-pleasing culture and lose track of their core beliefs and messages.
This is just like exchanging the cage.
Changing the frame is more dangerous as the creators are more likely to feel burnout than a corporate employee.
Creating is a wholesome but lonesome endeavour. Many artists sacrifice their social life to be artists.
Painting, Writing and creating in deeply lit spaces in their own company.
All they ask in return is an audience and appreciation.
Like the innocent school kid who loves to be cheered for his first prize.
Artists will go to any extent to preserve this innocent act of creating. They can lose everything they have, They can spend everything they have.
Living on the edge of right and wrong is not easy.
The judgment of the self and the impostor syndrome have to be kept at bay.
Otherwise, it would become paralysing. The greatest enemy of creativity is the hesitation to act.
We are souls having this human experience, and we have chosen to have this experience.
Why not make the ruckus? Why not be reckless? Why not be a rebel?
The only things you have to lose are the things worth losing.
I have lost many of my social media accounts and blogs to hackers. There is nothing new about losing.
The only thing permanent is change. I have decided to be stable in a space that facilitates change.
We have to unanchor from the shore of knowing.
The view from the beach is good, but the real adventure lies in the middle of the ocean.
Moreover, the secret of life resides in the depths of the ocean.
The ship is just a tool to reach the centre, it has to be abandoned too. So that we can dive deeper.
Where this very question of right and wrong ceases to exist.
Technology is dying in the real world as it grows up.
It is becoming less reliant on us and makes us more reliant on it.
The future does not belong to the best tech ever. It belongs to the personal connections.
Connections that will be more profoundly found offline. And relations that will be nurtured with personal individualist thoughts.
My effort remains true to this idea. I want to reach out to the people who still believe in humans being unique individuals.
Who treasures the idea that it is okay to be yourself.
Those who believe that connecting is more than being transactional.
Those who have an open mind towards the space where intellect can express the greater ideas.
Ideas that are bigger than us, ideas that are bigger than the idea itself.
I don’t care if we reach Mars someday.
But I very much care about the universe within.
It’s a journey without travel.
The crux of this is found only in the arrangement of personal spaces.
It is not about me, to be frank. With or without a blog, I write anyway. I bought a new notebook for my journal today.
This is about us. Where are we going, as a humanity?
I write because the world needs more people brave enough to feel.
We’re tired of being optimised.
We’re tired of selling ourselves.
We want to create not because it trends, but because it heals.
That is what brings me to the table to write.
That is what I bring to the table.
Stay inspired with thought-provoking content on spirituality, philosophy, and creativity. Subscribe to and elevate your journey today!
Originally published at https://satyajett.blog on April 16, 2025.